{"id":16557,"date":"2024-11-20T16:35:24","date_gmt":"2024-11-20T09:35:24","guid":{"rendered":"https:\/\/alan.co.id\/?p=16557"},"modified":"2024-11-20T16:35:24","modified_gmt":"2024-11-20T09:35:24","slug":"3-kekurangan-cpc-yang-harus-kamu-perhatikan","status":"publish","type":"post","link":"https:\/\/alan.co.id\/en\/3-kekurangan-cpc-yang-harus-kamu-perhatikan\/","title":{"rendered":"3 Kekurangan CPC yang Harus Kamu Perhatikan"},"content":{"rendered":"

Halo, Alan Lovers<\/a>! Kamu tahu gak apa kekurangan CPC<\/a>? Yap, Cost per-click (CPC) merupakan harga yang harus dibayar setiap klik yang dilakukan pengunjung. Apa kamu bertanya-tanya, terus apa bedanya sama PPC? sederhananya, PPC<\/a> itu metode pembayaran setiap klik, sedangkan CPC itu harga bayar setiap klik. <\/p>\n\n\n\n

CPC<\/a> memiliki banyak kelebihan dibanding PPC diantaranya seperti hemat biaya, tapi tentunya terdapat pula kekurangan yang harus kamu pertimbangkan sebelum memutuskan menggunakan CPC.<\/p>\n\n\n\n

Memangnya apa sih kekurangan CPC? Dilansir dari kledo.com<\/a>, berikut beberapa kekurangan CPC.<\/p>\n\n\n\n

1. Tinggi persaingan<\/h2>\n\n\n\n
\"Kekurangan
Ilustrasi gambar<\/figcaption><\/figure>\n\n\n\n

Untuk mendapatkan peluang tinggi di mesin pencari, maka pembisnis haruslah menggunakan kata kunci populer yang ditawarkan mesin pencari. Seringkali, kata kunci populer yang ditawarkan memiliki harga yang cukup tinggi.<\/p>\n\n\n\n

Selain itu, kamu juga harus bersaing dengan kompetitor yang juga menggunakan kata kunci populer tersebut. Tingginya persaingan inilah yang harus kamu pikirkan matang-matang, apakah pas untuk harga dan tingkat persaingan yang ada.<\/p>\n\n\n\n

2. Rawan penipuan klik<\/h2>\n\n\n\n
\"Kekurangan
Ilustrasi gambar<\/figcaption><\/figure>\n\n\n\n

CPC merupakan iklan yang berfokus pada pembayaran per klik, sehingga sangat rawan terjadinya penipuan klik. Setiap klik palsu yang ada harus kamu bayar, hal ini juga sangat sulit untuk dicegah dan dideteksi. Sehingga, kamu harus perlu pertimbangankan resiko ini sebelum memutuskan untuk menggunakan CPC<\/a>.<\/p>\n\n\n\n

Baca juga: <\/strong>Mengenal Google Ads: Platform Iklan Digital Mesin Pencari<\/a><\/p>\n\n\n\n

3. Tidak cocok untuk iklan berskor rendah<\/h2>\n\n\n\n
\"Kekurangan
Ilustrasi gambar<\/figcaption><\/figure>\n\n\n\n

CPC sangat memperhatikan skor pada iklan yang kamu buat, apakah SEO atau tidak. Jika iklanmu memiliki nilai skor yang rendah itu artinya CPC harus berkerja lebih keras untuk bisa menaikan iklanmu di mesin pencari. Oleh karena itu, untuk iklan yang memiliki skor rendah, kamu harus membayar harga yang lebih tinggi agar bisa bersaing dengan kompetitor lain.<\/p>\n\n\n\n

So, itulah beberapa kekurangan CPC<\/a> yang harus kamu perhatikan. Semoga bermanfaat…<\/p>\n\n\n\n

Btw, kamu sedang mengunjungi website Alan Creative. <\/a>Di sini ada banyak sekali artikel menarik seputar teknologi, digital marketing hingga sosial media. Semua bisa kamu nikmati secara GRATIS! So, tunggu apa lagi? Buruan berkunjung sekarang besty! Belajar menarik bersama Alan…<\/p>","protected":false},"excerpt":{"rendered":"

Halo, Alan Lovers! Kamu tahu gak apa kekurangan CPC? Yap, Cost per-click (CPC) merupakan harga yang harus dibayar setiap klik yang dilakukan pengunjung. Apa kamu bertanya-tanya, terus apa bedanya sama PPC? sederhananya, PPC itu metode pembayaran setiap klik, sedangkan CPC itu harga bayar setiap klik. CPC memiliki banyak kelebihan dibanding PPC diantaranya seperti hemat biaya, […]<\/p>","protected":false},"author":9,"featured_media":16559,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_joinchat":[],"footnotes":""},"categories":[28,26],"tags":[2486,54,2536,52,58,34],"class_list":["post-16557","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","category-teknologi","tag-cpc","tag-digital-marketing","tag-kekurangan-cpc","tag-strategi-marketing","tag-teknologi","tag-website"],"acf":[],"yoast_head":"\n3 Kekurangan CPC yang Harus Kamu Perhatikan<\/title>\n<meta name=\"description\" content=\"Cost per-click (CPC) merupakan harga yang harus dibayar setiap klik yang dilakukan pengunjung. Apa sih kekurangan CPC? Simak jawabnya!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alan.co.id\/en\/3-kekurangan-cpc-yang-harus-kamu-perhatikan\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Software house dan Creative Agency Nomor 1 di Indonesia.\" \/>\n<meta property=\"og:description\" content=\"Alan Creative merupakan software house dan creative agency yang membantu klien membuat aplikasi android\/iOS, website, konten media sosial hingga KOL management.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/alan.co.id\/en\/3-kekurangan-cpc-yang-harus-kamu-perhatikan\/\" \/>\n<meta property=\"og:site_name\" content=\"Alan Creative\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/alancreativeid\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-20T09:35:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/alan.co.id\/wp-content\/uploads\/2024\/11\/Screenshot_20241105_044000_Samsung-Internet.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"812\" \/>\n\t<meta property=\"og:image:height\" content=\"557\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Annisa Adelina\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@alancreativeid\" \/>\n<meta name=\"twitter:site\" content=\"@alancreativeid\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Annisa Adelina\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/alan.co.id\/3-kekurangan-cpc-yang-harus-kamu-perhatikan\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/alan.co.id\/3-kekurangan-cpc-yang-harus-kamu-perhatikan\/\"},\"author\":{\"name\":\"Annisa Adelina\",\"@id\":\"https:\/\/alan.co.id\/#\/schema\/person\/154c7c05a94b3e57ed3cae946365f0e4\"},\"headline\":\"3 Kekurangan CPC yang Harus Kamu Perhatikan\",\"datePublished\":\"2024-11-20T09:35:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/alan.co.id\/3-kekurangan-cpc-yang-harus-kamu-perhatikan\/\"},\"wordCount\":325,\"publisher\":{\"@id\":\"https:\/\/alan.co.id\/#organization\"},\"image\":{\"@id\":\"https:\/\/alan.co.id\/3-kekurangan-cpc-yang-harus-kamu-perhatikan\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/alan.co.id\/wp-content\/uploads\/2024\/11\/Screenshot_20241105_044000_Samsung-Internet.jpg\",\"keywords\":[\"CPC\",\"digital marketing\",\"Kekurangan cpc\",\"strategi marketing\",\"teknologi\",\"Website\"],\"articleSection\":[\"Digital Marketing\",\"Teknologi\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/alan.co.id\/3-kekurangan-cpc-yang-harus-kamu-perhatikan\/\",\"url\":\"https:\/\/alan.co.id\/3-kekurangan-cpc-yang-harus-kamu-perhatikan\/\",\"name\":\"3 Kekurangan CPC yang Harus Kamu Perhatikan\",\"isPartOf\":{\"@id\":\"https:\/\/alan.co.id\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/alan.co.id\/3-kekurangan-cpc-yang-harus-kamu-perhatikan\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/alan.co.id\/3-kekurangan-cpc-yang-harus-kamu-perhatikan\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/alan.co.id\/wp-content\/uploads\/2024\/11\/Screenshot_20241105_044000_Samsung-Internet.jpg\",\"datePublished\":\"2024-11-20T09:35:24+00:00\",\"description\":\"Cost per-click (CPC) merupakan harga yang harus dibayar setiap klik yang dilakukan pengunjung. 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